What Digital Marketing Is and How It Is Important For Business?

For those who have a dream in their mind to run a business, they must have been known what digital marketing is and how it does helps many businessmen in the world to achieve things they have been targeted before.

But if you have no idea about what is actually the this kind of marketing is and how you can start making use of it as part of your business strategy which is really important and recommended, I’ll let you know in most of simple definition that I know with my own words.

What is digital marketing?

To run a business, you are actually don’t need to know the definition about what you are doing. So does in marketing the business digitally. But, let’s just skip this formal intro faster! It is a way to promote, market and to build your business using the digital platforms.

What is digital marketing for business and its importance

Most of the times, there are some of the essential aspects you will need to know and master so you can really know the potentials of your business. Those are as below:

  1. Building a website to start online business
  2. Use of social media platforms to get more exposure and more to help your business online presence.
  3. Use of various type of marketing methods such as email, affiliate, inbound marketing, PPC (Pay Per Click), etc.
  4. Getting started with the ads platforms such as Facebook Ads, Google Ads, etc.

Some of the important aspects on above are not only can help to run your business to the next level, but they are even becoming the chance for the digital industry to growing up.

To prove what I am just said, it is common today that digital industry has been a new dawn of the digital marketing agency to offering some of the above services for years until today and will keep on continue serving.

Importance of using the digital platforms to market your business

According to internetlivestatus.com, there are billions of internet users every single day today, billions of numbers of websites, hundred billions of email sent, and more.

Knowing that, don’t you think that will become the chance on its own for your own business if yours can also taking part on internet?

Many people are starting to use the digital platform like website to start building their own business brand and promotion and you can also follow to do the same thing and it is truly recommended.

It is because your business should be found on internet and the business itself will always need as many of exposure it deserves to get. Finding customers for your business on internet started by building your own audiences and website can help you with that.

Social media should never been forgotten as well. It is where most of us spending times for hours in a day and we keep on doing that almost all the time. And apparently the other users are also experiencing the same, so ensure that you can reach them as well.

And make sure that the other digital marketing aspects I have been mentioned on above will also be tried on your business to find the better formula which ones that will really be your marketing strategies in the future.

Documenting Your Travels to Preserve The Memories

Travelling is fun and all especially if it’s something you’ve always wanted. Living a busy life is not easy so you deserve a break. Travelling to places you have dreamt of is something you can afford between your hectic days. To make it more memorable, you need to preserve the memories by documenting them. You can use your own creativity or use your passion to do it your way. The memories of travel you preserve can remind you of your free and happy time. Thus, you can look to them whenever you feel deflated with your workload. It can make you stay motivated to work and earn money to travel again.

Recommended ways to document your travels

The memories of your travel can be used as a story-telling tools. Memories are priceless because time cannot can’t rewind. Even if you can reenact the same scene in the same place, the mood and experience come out differently. That’s why you need to document the memories of your travel while you still can. Here are some recommended ways to do it:

Be more creative in taking pictures

You can take selfies in touristy places all you want. However, it might look monotone few years later when you look back at them. Thus, you can use more creative way to take pictures during your travels. You can take the same pose in every place you visit. The pose may look the same but the background is different. Or you can try making sequence of photos to show gradual process of your travel.

Make your personal journal

The travel journal you have doesn’t have to contain a writing or story. It can be a doodle, Polaroid, or simple sentence which can remind you of the trip later. You can also make your own journal to make it look more personal that people won’t be able to buy in any place. Decorate your own journal and it is better to use quality paper so it has better durability.

Make your own travel video

You don’t have to be in a film major to make travel video. You can learn how to take quality video so you can document your travels well. Do it your own style because it is your travel experience. You can choose to take video of yourself or your surroundings during your travels. You can also choose to narrate the video or make it silent. Make sure to take video that you will enjoy later. It means, you need to take every shot in certain focus.

Turn your travel memories into personalized postcards

This may sound too much for some people but it is worth it because you can keep the postcards or send them anywhere you want. You can download the app to make personalized postcards. You can choose particular memories of your travel to be documented and turned into precious postcards. It is fun to do especially because you can surprise your friends or families. This is one of the most unique ways to document your travels.

Komodo Diving Liveaboard: Is It Backpacker Worthy?

It’s hard to spell Komodo without dragons and diving. This little archipelago is famous for its barren islands, quiet beaches, ancient Komodo dragons, and of course, brilliant water adorned with rich marine life underneath. Embarking on Komodo diving liveaboard is non-arguably the best way to explore this beautiful destination. It’s a sailing trip that enables to you to have exciting adventures in both worlds. Komodo diving trip shouldn’t be too different from other dive trips in the world, but it still have some unique aspects that you need to know. And most importantly, is it worth for budget backpackers?

Komodo Diving Liveaboard Is Pricier than Day Trips

There’s actually two ways of exploring the Komodo from Labuan Bajo. You could either go by day trips with speedboat or embark on multi-day sailing trips with liveaboard boats. Day trips are much cheaper and easier to arrange—usually you can made the booking in your hostels. It’s perfect for someone who are not really fancy being on the sea and just in for the sightseeing. Komodo diving liveaboard, however, is way pricier, but it gives plenty of lifetime experience. It’s perfect for someone who like to grab the opportunity to have multiple dives in a day, get the rare chance to do night and early morning dive, and explore the gorgeous islands in between. 

Komodo Diving Liveaboard: Is It Backpacker Worthy?

The price of diving liveaboard and day trips also differs significantly for the facilities it gives. The lowest budget liveaboard diving cost around USD $120/ day/ night. For such price, you will have sleeping quarters and three meals a day plus snacks in between. Komodo liveaboard budget that cost around USD $180 – $250 usually gives you a private cabin for two, air conditioned rooms, meals, and even dive gear rents. So yeah. You pay what you get. 

Liveaboard Finds Better Dive Sites

The thing that Komodo diving liveaboard offers is reach and flexibility. You know, as Komodo gets more popular, dive sites on the national park also get more crowded. Being in diving liveaboard gives you an opportunity to avoid crowded sites at peak hours, visit less-famous sites in the meantimes, and come to the popular sites on quieter time. Diving liveaboard also gives you chance to explore almost any parts of the park. They are moving between the northern to the central parts of the national park. That means you could get different taste of the rich marine life from various area of Komodo on a single trip!

Read More: Best Komodo Liveaboard Destinations for Beginner Divers

Level of Experiences to Enjoy Diving Liveaboard

Just as the name suggest, Komodo diving liveaboard accentuate diving more than anything else on the trip. If you are not familiar with diving, you might want to take a day trip or other liveaboard trip that put emphasis on island exploration featuring occasional snorkels. To enjoy diving liveaboard at it most, you need to have minimum Open Water diving certification. This is to ensure that you can handle the ocean and operate the gears correctly. However, considering the strong currents in Komodo, some companies require you to have minimum certain dives to be eligible joining the boat. 

So, is Komodo diving trip backpacker worthy? We definitely say yes! It’s quite expensive than day trip, but it covers a lot of facilities that you only need to pay once and for all. This liveaboard diving trip definitely gives valuable lifetime experience you might not find at other opportunities. So save up and put this into your bucket list!

In Canada, We Have Fun, My Dear Canada!

Canada is a country of vast distances and rich natural beauty. Economically and technologically, and in many other ways, it is very similar to its southern neighbor, the United States, although there are significant differences between the two countries. While both countries have a long and continuing history of colonialism over the indigenous peoples of their countries, Canada is very happy with its British heritage and many Canadians are proud of it. Much of Canada’s built environment and current influence comes mainly from immigrants from two European countries, Great Britain and France. This dual nature is very different from that of the United States, and in some parts of Canada, particularly Quebec and New Brunswick, Canadians speak mainly French.

Niagara Falls

Niagara Falls or Niagara Falls is a set of three waterfalls located on the Niagara River that connects Lake Erie with Lake Ontario in eastern North America on the Canada-US border. United States: the “Horseshoe” or Canadian Falls; the “American Falls”. Niagara Falls has become one of the best tourist sites in Canada for years. In fact, many couples make Niagara the perfect place to get married. This indicates that this place is romantic enough to link love. The best time to visit Niagara is from June to August. Niagara fog and wind can make the air a little cooler.

National Banff Park

Banff National Park is located in the Canadian Rockies, 120 km west of the city of Calgary in the province of Alberta. Its date of creation, 1885, makes it the oldest national park in Canada. This national park is the first national park in Canada. Located in the heart of the Canadian Rockies, Banff National Park can offer you a beauty you will never forget. A comfortable hotel is available if you do not want to camp. In Banff, you can ski on Mount Norquay, climb mountains, stand on an iconic limestone pillar called Hoodoos and ride a bike to Healy Creek.

Jasper National Park of Canada

Jasper National Park is a vast wilderness area in the Canadian Rockies, in the province of Alberta. It includes glaciers, lakes and peaks, including Mount Edith Cavell at 3,363 m altitude. From the town of Jasper, the Icefields Parkway passes through the subalpine forest and the huge Columbia Icefield. There are various outdoor activities available, including hiking, camping and skiing. Elk, moose, bighorn sheep, and bears are all part of the native wildlife. Jasper National Park is Canada’s largest national park, visiting this park is very desirable with your family!

Best Komodo Liveaboard Destinations for Beginner Divers

Since the beginning of the 90s, scuba divers from all around the world has begin venturing to the deep waters of the rugged Komodo National Park—extremely remote and rough at that time. Made famous by the prehistoric, monstrous Komodo dragons, brave divers find that the national park also house one of the most pristine dive destinations on our planet earth. And today, divers are looking for the best Komodo liveaboard they can find to take them exploring the rich and wonderful Komodo’s underwater. 

The Komodo, with more than twenty little islands scattered along Flores Sea, is a dream destination for many divers. It’s the place where reefs of colourful corals stretched along the seabed, millions of tropical fishes milling about, while Manta Rays, turtles, and pelagic occasionally passes by. But of you are a beginner diver who just starting to delve the ocean, you would want to embark on diving liveaboard that’s perfect for your skill level. Diving in Komodo, despite of its stunning beauty, is quite challenging—even for the experienced. Komodo’s blooming marine diversity is mainly due to the meeting of two strong currents; the Pacific Ocean from the north and the Indian Ocean from the South. Many of the sites require specific expertise on diving proven by certificate to ensure that you could handle the environment. 

Best Komodo Liveaboard for Beginner Divers in Flores

It’s not a reason to be discouraged. Beginners can still dive in Komodo—if you can find the right Komodo diving liveaboard that could facilitate that, and this is how. 

The Key to Find Best Komodo Liveaboard for Beginners

Beginners can safely dive in Komodo as long as they pick the right dive sites and closely observe the live condition. Ideal dive sites for beginners should have low currents, high visibility, shallow depth, and warm temperature. That means you probably need to avoid the famous 3C—The Cauldron, Crystal Rock, and Castle Rock—and other phenomenal dive site as they are commonly strong in currents. Also, dive sites that are famous for their coral beds might be best avoided. It’s often hard for beginners to find sandy patches to stand on among the dense corals.

Read More: Re-defining “Hidden Paradise”

Our dive sites recommendation for beginner divers in Komodo might be a little less famous, but not in any way less fun. The sloping reef in Sebayur Kecil is great as you’d be protected from the currents. The Turtle City is ideal to see turtles, garden eels, bamboo sharks, and a lot of other fish in relatively low currents. You could also visit there other sites with low level of currents and tide—the Crystal Bay, China Shop of Cauldron, and the Sabolong Kecil. 

These dive sites are not the common itineraries offered in mainstream liveaboard tours, and it could be another challenge to find guides who master these areas. Most liveaboard usually focus on the big pieces; Komodo Island, Padar Island, and greatly phenomenal dive sites like the Batu Bolong, the 3C, or Tatawa Besar which are on high level of difficulty. But when you have find one liveaboard that could take you to appropriate dive site, you know you’ve find the best Komodo liveaboard for you. 

Important of Renting Motorbike When Traveling in Bali

If you are not often riding motorbike when you are in your country especially if you are from Europe or USA, it seems that you are likely won’t do that when you are traveling in Bali.

Some benefits when renting motorbike for travelling in Bali

In many cases, it is even recommended that you are knowing how to ride the motorbike and renting one while you are traveling in Bali for some of the important benefits you can get.

I don’t know if there will be the other blogs or sites have been covering this topic, but I think that I will need to tell you the benefits of renting the motorbike when you have been decided to spend your holidays in Bali.

1. Renting motorbike in Bali will let you save more money for travel transport

If you are using the online transportation, it is actually still expensive compared to renting your own bike. For example, if you are using Grab and delivering you to the travel destination, let’s say that it will cost you around IDR 50,000. With the same amount of money, you can even rent a bike for a day or at least 12 hours and then you can go anywhere you like in Bali.

If there will be one tips you are requiring from me on how to save your money traveling in Bali, that will be renting a bike and be anywhere as you need at anytime you want.

2. First thing you can do to avoid the traffic is by choosing which transportation will be needed

Dring a car while traveling around in Bali can be comfortable. You don’t have to experience the too hot sun or too windy day. You are being spoiled just by being in a car. Sadly, everything has its own deficiency, you can move as you want especially when the traffic is the messy one.

When you are visiting the popular destination in the weekend, you should have been understand that the traffic is something that can be your enemy. But if you are using the motorbike, you can not only arrive at the destination faster so you don’t spend your holidays on the road.

3. Motorbike let you being anywhere you want

It doesn’t mean anywhere, literally. But by using the motorbike for traveling around in Bali, it will increase your chance to be in the small road or alley that can be reached by using the car or any other big sized transports.

Doing this will also means that you can reach more travel destinations in Bali that can be reached out by using a bike. If the car can reach certain destinations, most of the time, the motorbike can also do the same. But not all the destinations that can be reached by the motorbike, can also be reached by the car. You know exactly what i mean.

4. It could be the new and unique experience for riding the motorbike for some people

Riding motorbike may not special when you are in Bali and the whole of Indonesia. But if you are from USA, Australia, UK, France, etc, this can be the unique experience for reaching out the destinations in Bali through riding a bike.

Ever since that most of the Indonesian are also using the motorbike, this could be an authentic travel experience as well when travelers are using the bike as the local people.

5. Your travel holidays are precious, save your times by riding a motorbike

The more travel experiences and destinations you can visit in a day, sometimes can be the better things for your holidays. And of all the transports you can use to save your times, motorbike is the first choice among all.

How A Surf Camp Trip Can Really Boost Your Health?

Mostly, when we are hearing the talk about the surfing world, the first representative people for that surely will be the surfers themselves. As if all the activities are only for those who are love riding the waves and not for everyone. But if you are getting to know about the surf camp, you will know that it has not actually been limited and everyone can joining in especially when whoever needs to find the ways to boost their health while traveling.

Health benefits of surf camp

Surfing is fun and challenging. Both sides aren’t debatable. So does its health benefits for our self. And, the surf camp itself will be one of the surf activity with positive vibes as well that can boost our health to be better, physically and mentally.

How is it possible for a surf camp to boost your health?

Let me tell you one basic thing about the surf camp. It is not about how you can set up the camping on the sea, haven’t heard about that. But if you are thinking about camping at the beach, it is even closer to what the surf camp is.

A surf camp trip is a kind of how you are traveling with surfing focus activity while trained by the professional instructor. In general, it is a course where each class can contain of some surf students (not reaching up to 10 person).

I have said before that surfing itself can be challenging and fun at the same time. Both things are the benefits as well for our health. But if you want to know more about what are the other real benefits when you are in a surf camp course, then here they are:

  1. You will be in a surf “course” camp with the others, that will be the perfect time to make a friend as usual. And we have been knowing that friendship is always good to boost our happiness and reduce the stress. Who knows that your new friends can also encourage you to avoid the unhealthy lifestyle?
  2. Surf camp will allow you to practice surfing itself since it is the main thing you will need to mastered. While you are doing that, you will find that surfing itself will make most of your body parts moved and that will be the great exercise to boost your health as well.
  3. Mostly, surfing will be recommended in the morning and in the afternoon. That will be the prime times for exercising.
  4. Did you know that surfing is still being used to help people with autism, PTSD, anxiety, depression, etc? Exercising itself is good for our mental and soul while being on surf camp itself will also be good for both of that.
  5. Vitamin sea. Surf camp will mostly let you exercise on the beach at the sea. Being at outdoor especially when you are surfing in the morning will surely good for your bone because you will get the positive benefits of vitamin D. Just make sure that you are bringing the sunscreen as well so your skin won’t get burned.

A surf camp itself has its own benefits to boost your health while the trip will also contributing the same things for your health as well. And now, there have been many surf schools that are accepting any kind of ages to start knowing and mastering the surfing skills. It is really a recommended trip for everyone.

Surviving Long Flight with Your Back Pain

Nobody wants to feel uncomfortable during a flight. However, back pain is one of the most common things travelers experience when sitting for extended period of time. Therefore, it will cause such a huge discomfort when you have to travel to a place requiring long flight. The long flight itself can cause back pain. And if you have already suffered from it, it may get worse. Thus, you need to do something to alleviate your back pain while flying.

Deal with back pain during the long flight

Dealing with back pain during a long flight

Sometimes it is inevitable for you to take a flight since you have some places to be. Even though when you are currently suffering from back pain, you need to go on with the plan and survive the flight like it or not.

Sometimes, long flight can cause back pain even you were totally fine before. Sitting for too long or being in incorrect position can cause major back pain. If you need to deal with it during your long flight, there are some tips to alleviate it if you need ones.

If your back pain is already there before travel, make sure to visit your physician to find out whether or not you can make it. Even if your physician allows you to travel and having a long flight, they may recommend some products to lessen the pain. They may also recommend you to so some stretches during the flight so your back won’t get any worse.

If you choose to stretches carelessly, it may cause severe problems to your health. That’s why consulting your physician before is highly advised.

During your flight, you can try some products to alleviate your back pain. For example, you can use stretch straps or resistance bands. They only take up a little space in your luggage. In fact, you can carry them in your carry-on. Use them for stretching out while you wait to board your flight. Or, you can also use them during your rest in your hotel room.

Another product you can use to alleviate back pain during your trip is posture correctors. Poor posture can cause back pain especially when you carry heavy weight on your shoulders, or when you sit incorrectly. Thus, you can use posture correctors in a form of neck pillow to help with spine alignment. You can use it during your flight so you can survive.

You can also try Kinesiology Tape or KT especially when your back pain is caused by muscle stress or strain. It helps improving your blood circulation in your cells. Make sure to learn how to apply it when you are still at home.

It is recommended to stretch before the flight such as side bends, rotations, and extensions. You are also recommended to stretch during the flight while in sitting position such as seated knee pulls, straight-arm dip, seated lumbar rotation, and seated figure four stretch. Stretches in standing position include side steps, pelvic tilts, sciatic nerve gliding, or standing psoas stretch. As for post-flight, you can perform press ups.

How to Start A Successful Travel Business in Bali

There were stories about how easy or hard it was to star a new business in Bali. For the local people or many of the Indonesian people, sometimes, it can be harder knowing that you should have been prepared a lot of money just to rent a small building or shop. But for the foreigners, sometimes the business can be cheaper than doing it in their own origin country.

Starting a successful travel business in Bali the right ways

But no matter where the side your business stories were stand before, starting a successful travel business in Bali can be challenging for most of the people apart from how small or much money you have been got.

You should have been realized that the travel business in Bali have been started years ago and there are so many businessmen from various countries. So, if you are starting a travel business, you are truly diving into an international business “high” competition. Just tell me that what I just told you is not a true.

Starting a successful travel business in Bali the right ways

Starting a successful travel business in Bali will be great for the future business development. But even if you have been started it long ago but not the successful one apparently, there are still ways to make it works. You still got a chance for that as long as you have never lose the hope and try to use the new ways or strategies that can really help your business.

1. Build your own travel website with frequently updated fresh contents

Most of the people including travelers are using search engines to search where they are going to spend the holidays and which travel package should be bought along the accommodation to stay, etc. So do they who are interesting to visit Bali. They can be thankful to find your travel offers since they are so much affordable with high quality of services.

Making a website for your travel business in Bali is also an official way to tell your customers that they can reach you through various online platform. It is also a good way to introduce and build your business brand on internet. If there will be a business today especially the travel business in Bali that has no official website at all, I think that you will not only lose many customers but your business will not bu trusted as well.

2. Build the active social media accounts for your travel business in Bali

Reaching audiences on internet also means to make use of the existing audiences on social media to be your customers or the ones that will keep on interacting with your social media profiles.

Besides search engines, many internet users are also using social media to update and searching for the travel information. In many cases, a thing that is viral on social media and relates to the traveling world in Bali can even be the reason why they want to visit certain destination, staying in a certain hotel room, etc.

Social media is also a place where your travel business in Bali can influencing more people to do something as you have been ordered them.

3. Hire a digital marketing agency in Bali

One of the strategy to start a successful travel business in Bali is to collaborate with another relevant businesses. For this case, if you want to get helps in marketing your travel business online because you can’t really do all the things just by yourself is to decide which digital marketing agency Bali your business would like to hire.

The digital marketing agency can even help you to make a better website, better social media reach, build your brand, working with ads platforms and many more.

It is a business to business strategy that many of us calling it as the B2B way and this way should works ever since many of the other businesses have been doing this for years.

If you are paying attention to the above three ways in starting a new successful travel business in Bali, then you would like to take a conclusion that the strategies I am talking about are how you will reach and get customers using digital platforms. That’s the true and you should have been involved your business since the beginning so it can really easy to be developed in future.

Travelling When Dealing With Pregnancy

Women experience many unforgettable moments in their life. One of the best moment is when they are pregnant and expecting a child to born healthily. Speaking of pregnancy, lots of people are wondering whether or not it is safe for pregnant women to travel. It is possible for pregnant women to travel, however, they should do it with precautions because some situations may endanger the baby. For example, pregnant women are not allowed to travel in their first semester. It is because their pregnancy hasn’t developed well and the baby hasn’t gained enough strength to survive tiring activity. Second semester is safe time if women want to travel. Even then, they still have to be careful of many things to make sure their pregnancy is safe.

Dealing with pregnancy during a vacation

Pregnant women are prone to stress due to hormonal changes and all. Thus, taking a trip to new places can help to ease the stress even nut a little bit. However, dealing with pregnancy throughout the trip can be challenging.

Travelling When Dealing With Pregnancy

If you are planning to travel when you are pregnant, make sure to see your doctor beforehand to know if you are safe enough to do it. It is important to do to find out if you have any complications that can make travel endanger your pregnancy in any way. Your doctor will also recommend what kind of activities you should and should engage in during your trip.

You need to choose travel destination carefully. Avoid places with high possibility of virus that can put your pregnancy in danger. If you take a trip just to loosen up and reduce your level of stress, choose near places as your destination. The point is to get fresh air in new environment so you don’t necessarily have to travel to foreign country because long haul flight can take a toll on your body.

Prepare everything you need such as clothes, medication, and other stuffs. It is highly advised that you don’t travel alone during your pregnancy because it is too risky. Pregnancy is risky situation that you can face possible complication unexpectedly. Thus, make sure to travel with companions to ensure your safety.

Throughout the journey to your travel destination, make yourself comfortable with everything. Wear comfortable clothes and avoid tight-fitting ones because they can block your circulation. You can also bring your own pillow so you will sit comfortably throughout the journey. If you have to experience long haul flight, make sure to notice your airline staffs about your condition so they can prepare for the emergency.

Make sure to stay hydrated during your trip and don’t let yourself starve. Drink plenty and have some snacks in the interval of your meals. You can stay active during your trip by engaging in outdoor activities. However, make sure that you don’t force yourself too hard to engage in physical activities that can harm your baby. Choose activities that can help you and your baby stay healthy. Make sure to plan the schedule well so you have time to properly eat and rest.